How Do I Find My Niche? | That Question Answered In 4 Steps

4 fast steps to find your niche
HOW TO VIDEO-Find your niche fast 
4 steps re-cap (short and to the point)

How do I find my Niche? This question plagued me for almost a year. The challenge was I had so many ideas in my head and so much experience from the past businesses I ventured into, not to mention life experience, that I really didn’t know where to start or which one to pick? What if I picked the wrong niche? Sound familiar? Can you relate at any level to this?

I cannot tell you how many “how to” online programs I started and eventually bailed on, and then received a refund from before I actually found the sources I use today. By the way, NEVER be afraid to ask for a refund and for Gods sake, be sure they have a refund policy in place before you join up for any type of coaching or how-to program online. You will know within days if a program will teach you what you want to know. You may go through a couple until you find the right fit.

The most I spent was $2k on a program that told me, once again, how important it was to find a niche, but never really told me or gave me the tools I needed to find my niche. I Even started seeking out coaches who’s niche was helping people find their niche! The challenge with these coaches was they wanted a commitment of around $1200 USD to do in a few weeks what I’m going to show you how to do within minutes or hours, not weeks, and you can do it relatively free.

If you are frustrated and stuck in the “niche finding mud” you are not alone, and the solution is extremely simple.

So, here goes. Here is how you will find your niche, specialty or next business online in minutes or hours, not days and weeks. Grab a pen and paper or open up a word doc and get started.


Find your niche fast in

Step 1 – Ask yourself these 2 questions and write down the answers:

“What am I really amazing at?”

It doesn’t matter how small you think your talent is, whether it’s making folks laugh, baking cakes or fixing computers, someone out there needs your help and there are always opportunities to help others solve their problems.

“What do others think I’m brilliant at?”

People are always asking you to help them, what do they ask you for? How do you help them? Send out an email to friends and family you trust and ask them what they think you are great at.

Step 2 – Recognize .

Today, it’s easier than ever to start a business online. Here’s a short list of opportunities that are fast growing and profitable niche categories that may appeal to you:

  • Affiliate marketing & product sales
  • Coaching
  • Consulting
  • Blogging & Vlogging
  • On-line Teaching
  • Travel

Step 3 – Bring your passion and an opportunity together

Look at the list of opportunities above, where do you see a business opportunity you feel will be a good fit for your amazing talents? Does this list spark another opportunity not listed? Don’t be concerned about having all the know-how you think you’ll need to start the business, just pick one and you will find the right tools to help you once you have direction.

Step 4 – Identify your niche or sub-niche

Once you’ve identified a talent that you want to exploit into an opportunity, the next step is finding your niche or sub-niche and the challenges the people in your niche face, so you can provide a solution and have a business.

I’m a huge fan of showing how things work, rather than explaining alone, so I’m going to do just that.

Here’s a quickshowing you a tool that will help you uncover a niche that you’re really passionate about and will be fun and profitable for you to create your business around.

Now that you know how to find your niche, don’t hesitate to head to your favorite keyword search tool, or Jaaxy, and identify your niche fast! Once you’ve nailed your niche, you’ll need the tools and support to launch a successful online business or online marketing program to support your offline business.

Here is a complete review of Jaaxi and there’s a link to the free version of their search tool if you want to check it out. The Jaaxy Review | Jaaxy Keyword Research Tool

Let’s do a

Step 1 – Ask yourself these 2 questions and write down the answers:

“What am I really amazing at?”

“What do others think I’m brilliant at?”

Step 2 – Recognize opportunities

Here’s a short list of opportunities that are fast growing and profitable niche categories that may appeal to you:

  • Affiliate marketing & product sales
  • Coaching
  • Consulting
  • Blogging & Vlogging
  • On-line Teaching
  • Travel

Step 3 – Bring your passion and an opportunity together

Look at the list of opportunities above, pick one and move to step 4.

Step 4 – Identify your niche or sub-niche

Once you’ve identified a talent you want to exploit into an opportunity, the next step is finding your niche or sub-niche. Watching the video above which will help you uncover a niche super fast. Back To Video

Final Thoughts

Finding a niche does take some soul searching and work, but it doesn’t have to be difficult, in fact, it’s a lot of fun if you know you have the tools to help you. Use this formula to help you find your niche.
I’d love to hear from you about your niche finding journey, leave your questions and comments or experience with finding your niche and I will answer!

Until next time, that’s a wrap.

 

 

 

 

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12 comments

  1. Hi, it´s me again. I am just hovering around your website, so much to see here.

    So, my niche can be really anything? I am really interessted in traveling but how is this ever going to pay back to me? I have that concern with a lot of niches because to me, not all of them are directly related to products?

    Would you say, anything can be profitable? Thanks again for your help, I love your website!

    1. Hi Manny,

      The best thing for you to do is to find someone who has a travel Niche, and is successful and see what they do.  Focus on that first, the money will eventually follow if you do the right things.  🙂

  2. Your Website on how to find your Niche is very interesting but I’m still really confused! You state to head off to the Jaxxy Keyword Tool and put your new ideas in there.
    Can you please enlighten me how I go about recognizing what could be a great Niche using the Jaxxy Tool.
    Best Regards, Jeff.

  3. I think most people really know what they’re dishes, but they may either go about it wrong or are hesitant to really take action. They may of course like in the best training. I like the suggestion of getting your refund when not getting your desk dollars worth you would say. Thank you for that valuable insight

    1. Hi Andrew, I’m guessing you mean to say Niche? Unless you’re niche is dishes…hmm, I need to research that one!  Thanks so much for the reply and typo giggle. I do this ALL the time. 🙂

  4. Hi Stephen,

    Choosing a niche is one of the main, critical component of building a niche site. But I also think that besides focusing on your interests/hobbies or what you are good at (Talent),it;s important to take into account on what your goals are and what kind of results you want to see from your site. Another important factor is choosing a high paying affiliate program.

    For instance, a few months back I started with a niche site revolving around the topic of coconut oil and its health benefits. It may be of my interest but I had to be realistic and review what my goals are. I wanted to generate a passive amount of income from my site but I knew that coconut oil products does not really cost a lot and since I was an Amazon affiliate and just starting out, the commissions that I will be receiving will not be that high.

    The main point is when that I think when you choose a niche, one needs to consider their goals as well.

    1. Hi Rab, you are absolutely right. I have recently gone through that myself.  Thank you for making this point. I am composing a post about this very subject soon. Thanks!

  5. Thank you for the useful article. I do like that you stick to the point and put everything down in an easy manner without unnecessary additions. But how to understand if the niche is profitable or not? Could it be that the niche is just not making an income? is there any way to predict it?

    1. Hello Arta.

      Work backwards. So Imagine your Niche business in full swing. If it were successful, what would that look like? How many visitors and purchases would have to be made daily in order for you to live the way you want? Then find out if this is realistically possible. IF you are willing to do what must be done to make that happen, you have something to work with. Also see if there’s competition and try to find out how they’re doing and if you can do it better. 

  6. Hi there
    Thanks so much for sharing your post on finding a niche.As easy as it sounds, finding a niche can be tricky and confusing especially if you are just getting started blogging.
    Anyway, choosing a passion is not always profitable when choosing a niche,the gurus do tell us to follow our passion but some passions are just not profitable.
    Just wish I had read your post when I was just getting started, could have saved me alot of time and headache choosing the direction of my blog.
    I did not know coaching can be considered a niche, thanks for opening my eyes to this new possibility, as I speak German and English,I`m sure I can make a success in language coaching.
    Can you advise me on where to sell my services if I`m doing online coaching?I mean this is not an everyday thing, I have not seen websites selling coaching and translation.

    1. Hi Roamy. Coaching is a Niche/Business, there are MANY sub-niches within the coaching business. You have to do the research and see what specificaly people are looking for that relates to your talents. Then, use the SEO and marketing principles here in WA to get your content in front of relevant viewers.You probably already know this but this is what comes to mind. Best of luck to you! 

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